General Motors uses social media to promote campaign

Posted by Blog Council Staff on July 24, 2008

General Motors is giving five mommy bloggers a Chevy Tahoe Hybrid SUV drive on a road trip to the annual BlogHer conference in San Francisco. While the trip will be covered by a variety of media (CBS News will be broadcasting the journey on the web and TV), the journey will be primarily covered on the moms’ blog. General Motors (@GMblogs) is supporting the campaign by announcing updates on Twitter.

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  • Maria Reyes-McDavis: This is a great example of why all business blogs should link...
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  • Scott Moroney: Developing followers in a traditional media sense, seems daunting....

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