Events
BlogWell: How big brands use social media (public event)
6/23 | San Francisco, CA
Dell, Wells Fargo, Kaiser Permanente, SAP, Pepsi, Cisco, and Intuit share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250.
Get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.
San Francisco, CA | June 23, 1-5 PM | $250 | Register
Blog Council Member Meeting and Unconference 5 (member event)
6/23, 6/24 | San Francisco, CA
Dinner: June 23, 2009 - 7PM - 9PM
Meeting: June 24, 2009 - 8AM - 5PM
http://blogcouncil.org/bc5
Blog Council Member Meetings are designed for rich, candid discussions that often lead to new ideas, new strategies, and best practices. Your participation is important in shaping corporate social media. Our proven format allows for a day of collaboration, brianstorming, and networking.
Members: Click here to learn more and register
Robert Wood Johnson Foundation: Social media for nonprofits
6/30 | Public Conference Call
Larry Blumenthal, who serves as the Senior Communications Officer at Robert Wood Johnson Foundation, will lead a public conference call, “Using Social Media to Break Down Walls.”
Engaging and empowering customers, providing a strong customer experience, reinforcing brand, responding to conversations about your products… the uses for social media in the for-profit world are fairly clear. In the world of nonprofits, social media often takes a different tack, focusing more on building bridges between an organization and others who are passionate about the same issues. Learn how one of the biggest and best, the Robert Wood Johnson Foundation, is using blogs, forums, Twitter, YouTube, and other social media to build partnerships and generate fresh ideas.
Conference call | June 30, 2 PM (EST) | Free | Register
Preview of the 2009 Tribalization of Business Study
7/1 | Member Conference Call
Francois Gossieaux (Beeline Labs CMO & VP, Business Development) and Ed Moran (Deloitte, Technology, Media and Telecommunications specialist) will lead a public conference call, “Preview of the 2009 Tribalization of Business Study.”
It’s nearly time for the vital annual report from Beeline Labs, Deloitte, and the Society for New Communications Research, showing how effective online business communities are, and how companies are measuring success. Francois and Ed will give us a sneak peek at the findings from the 2009 report. See the 2008 report at http://www.beelinelabs.com/tribalization
Conference call | July 1, 3 PM (EST)| Private member call | Members log-in here for details
How Microsoft is listening in the social media era
7/9 | Public Conference Call
Nestor Portillo, who serves as the Director of Community & Online Support at Microsoft, will lead a public conference call, “Listening in the Social Media Era.”
This presentation will cover how you can capture the voice of your customers and incorporate it into your product or service by engaging influencers and using social media analytical tools. Companies like Microsoft are using the voice of the customer to innovate products and services, identify broad and high impact problems, and deflect support costs by proactively posting relevant, easy-to-discover content.
Conference call | July 9, 2 PM (EST) | Free | Register
How CNN is using social media for collaboration
7/13 | Public Conference Call
Rhonda Lowry, who serves as the Director of Video Communications at Turner Broadcast System, will lead a public conference call, “Social Collaboration - Together We Tell Better Stories”.
Social media technologies have fundamentally changed the media landscape by affording people opportunities to collaborate in places and in ways that were previously unimaginable; the result of which is often richer and more compelling than the simple sum of individual contributions. CNN is embracing this change in new and interesting ways. Learn how they are delivering better experiences for their audience and how together, we all tell better stories.
Conference call | July 13, 3 PM (EST) | Free | Register